porterhouse media the athletic
The Evergreen Sounds Of Sports

The Athletic

Podcast ScoringSound Design

If you’ve ever listened to podcasts from The Athletic, you’ve heard PorterHouse Media’s audio brand ID. PorterHouse Media was commissioned by the The Athletic to create a unique audio identity for a consistent brand recall within its network. The Athletic is leading a subscription-based sports website that provides national and local coverage and journalism in 47 North American cities as well as the UK.